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Vintage Beneath the Planet of the Apes Promotional The Ape/The Mutant Newspaper

Currency:USD Category:Memorabilia / Movie - Programs Start Price:20.00 USD Estimated At:0.00 - 0.00 USD
Vintage Beneath the Planet of the Apes Promotional The Ape/The Mutant Newspaper
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Created by New York-based Harry K. McWilliams Associates, these promotional newspapers were first distributed to the audience attending the Planet of the Apes movie in 1968—many years before the franchise was to be hugely exploited by merchandising opportunities in the mid-1970s. While “The Ape” was intended purely as a light-hearted and sometimes comedic take on the events in the movie, it (and it's successors) assumed added significance among Apes fans because of some of the names and facts invented by the writers, which have contributed to the mythos of the series. The same company repeated the publicity stunt for all of the movie's sequels, slightly altering the name each time, but keeping the terrific attention to the details of the movies. This 4-page issue accompanied the release of Beneath the Planet of the Apes and features dual headlines. From the front, The Ape News headline reads: “Ape General Vows to Attack Humans.” From the back, The Mutant News headline reads: “War With Apes Seems Imminent.” The date is Friday, March 1, 3955 — reflecting the change from the previous movie. Small tear on the back page at the top center. Otherwise, still in very good condition.