The Lion King "For Your Consideration" AMPAS Promotional Package

Currency:USD Category:Collectibles / Disneyana Start Price:100.00 USD Estimated At:0.00 - 0.00 USD
The Lion King  For Your Consideration  AMPAS Promotional Package
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The Lion King "For Your Consideration" AMPAS promotional package from 1994. Includes the following: "The Art of the Lion King" book, custom box for art book with pop-up figures, VHS copy of The Lion King, CD soundtrack, CD single for "Can You Feel the Love Tonight." All in fine condition. With the commercial success and availability of VHS tapes in the mid 1970s, the major Hollywood studios no longer had to rely on only screening the movies of their Academy hopefuls in large theaters. Thus began the concept of sending copies ("screeners") of the films to Academy members individually. By the late 80s and early 90s the screeners were accompanied by elaborate gifts and even private invitations to parties; all as blatant attempts to sway votes for an Oscar. Eventually the Academy instituted specific guidelines for the studios to limit such direct marketing tactics. From the Ellenshaw Collection.