The John McCauley Sign Collection

Auction Details

High Octane History: The Ultimate Petroliana & Advertising Auction

Step back in time to the golden age of the American road, where service stations were social hubs and neon lights beckoned travelers from miles away. This auction brings together a spectacular assembly of industrial artistry and commercial history, celebrating the vibrant visual culture that once defined our highways and main streets. From the gleam of polished porcelain to the warm hum of vintage neon, this collection offers a rare opportunity to acquire authentic pieces of Americana that have withstood the test of time.

This extensive catalog features an impressive array of double-sided porcelain (DSP) and single-sided porcelain (SSP) signs from iconic brands like Texaco, Sinclair, Mobil, and Phillips 66, alongside rare tire and battery advertisements. Collectors will marvel at the selection of restored and original condition gas pumps, including a rare Fry "Mae West" visible pump, classic clock-face models, and an assortment of authentic glass gas globes. The auction extends beyond the service station to include a robust selection of agricultural history, featuring vibrant seed corn and feed signs from DeKalb, Purina, and Wayne Feeds. Anchoring the sale are standout vehicles, including a beautifully refurbished 1947 Mercury Eight Convertible and a rugged 1971 International Harvester Scout II, ready for their next adventure.

These items are more than just collectibles; they are tangible connections to a bygone era of American industry and craftsmanship. Whether it is the typography of a vintage "Prescriptions" neon sign or the imposing stature of a 140-inch service station island light, each piece evokes a powerful sense of nostalgia. We are Chasing History with every lot, preserving the stories and aesthetics that shaped the 20th century. As Auctioneers of antiques. Collectors of cool. Veterans of vintage, we invite you to explore this curated selection and place your bids to bring a piece of this rich heritage into your own collection.

We are always seeking quality consignments for our future auctions. If you have a collection you are looking to sell, please send photos to consign@donleyauctions.com and let us make your collection fit in your wallet.
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Triangular Conoco DSP Hanging  Advertising Sign1196 - Triangular Conoco DSP Hanging Advertising Sign
Donley Auction Services Inc.
"Conoco" triangular double sided porcelain hanging advertising sign featured with metal frame "collar". Presents extremely well...
Bidding Has Concluded
Estimate : 1,500.00 - 100,000.00
Sold to floor for 2,100.00
 
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UHaul Rental Double Sided Hanging Advertising Sign1197 - UHaul Rental Double Sided Hanging Advertising Sign
Donley Auction Services Inc.
"U-Haul Rental" double sided reflective hanging advertising sign featured on bracket. In good overall condition with moderate discoloratio...
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 110.00
 
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Bowman Dairy Co SSP Porcelain Advertising Sign1198 - Bowman Dairy Co SSP Porcelain Advertising Sign
Donley Auction Services Inc.
"Bowman Dairy Company Dundee ILL" single sided porcelain advertising sign; featured on an ornate hanging bracket. Good overall condition w...
Bidding Has Concluded
Estimate : 400.00 - 10,000.00
Sold to floor for 475.00
 
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Eino's DU PONT Double Sided Hanging AD Sign1199 - Eino's DU PONT Double Sided Hanging AD Sign
Donley Auction Services Inc.
Large "EINO'S Body Shop; DuPont Automobile Painting" double sided diecut painted metal hanging advertising signs; connected and featur...
Bidding Has Concluded
Estimate : 800.00 - 10,000.00
Sold to floor for 350.00
 
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"No Hunting" Portage TWP Hanging Posted Sign1199a - "No Hunting" Portage TWP Hanging Posted Sign
Donley Auction Services Inc.
Handsome "NO HUNTING WITHOUT PERMISSION PORTAGE TWP GAME PROTECTIVE ASSN." posted advertising sign. Showcased on decorative black metal &a...
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 160.00
 
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Dekalb Corn Winged Corn Cob DST Advertising Sign1199b - Dekalb Corn Winged Corn Cob DST Advertising Sign
Donley Auction Services Inc.
Dekalb Corn "Winged Corn Cob" double sided advertising "weathervane" sign showcased with mount rod on skeletonized metal base. S...
Bidding Has Concluded
Estimate : 200.00 - 10,000.00
Sold to floor for 140.00
 
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36" Edison Ohio Ready Kilowatt Advertising Sign1200 - 36" Edison Ohio Ready Kilowatt Advertising Sign
Donley Auction Services Inc.
Scarce 36" round OHIO EDISON READY KILLOWATT single sided metal advertising sign. Good overall condition with age and wear related cosmetic imp...
Bidding Has Concluded
Estimate : 500.00 - 10,000.00
Sold to floor for 375.00
 
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Iconic Pegasus Cookie Cutter Ad Sign & Bracket1201 - Iconic Pegasus Cookie Cutter Ad Sign & Bracket
Donley Auction Services Inc.
Iconic Mobil Pegasus cookie cutter single sided porcelain advertising sign. This is the Real Deal! Presents well with good color and gloss, left facin
Bidding Has Concluded
Estimate : 10,000.00 - 1,000,000.00
Sold to floor for 5,500.00
 
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Mobil Pegasus Metal Frame1202 - Mobil Pegasus Metal Frame
Donley Auction Services Inc.
Metal framing for iconic Mobile Pegasus advertising sign; in very good overall condition with minor stray marks and oxidation approximately 88"...
Bidding Has Concluded
Estimate : 500.00 - 10,000.00
Sold to floor for 100.00
 
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74" American Gas Double Sided Advertising Sign1203 - 74" American Gas Double Sided Advertising Sign
Donley Auction Services Inc.
AMERICAN (Amaco) double sided matal advertising sign. "SP-66" stamped near bottom edge. Good overall condition with age and wear related c...
Bidding Has Concluded
Estimate : 1,000.00 - 100,000.00
Sold to floor for 650.00
 
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1957 Mobil Two-Sign Gas Station Advertising Sign1204 - 1957 Mobil Two-Sign Gas Station Advertising Sign
Donley Auction Services Inc.
1957 Mobil two back-to-back porcelain gas station advertising signs attached to a 4" thick bracket. Presents extremely well with attractive bol...
Bidding Has Concluded
Estimate : 6,000.00 - 100,000.00
Sold to floor for 3,750.00
 
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Kendall GT-1 Motor Oil Embossed  Advertising Sign1205 - Kendall GT-1 Motor Oil Embossed Advertising Sign
Donley Auction Services Inc.
"Kendall GT-1 Motor Oil" single sided elongated embossed metal advertising sign. Self framed with wood framing. Very good to good overall ...
Bidding Has Concluded
Estimate : 1,500.00 - 100,000.00
Sold to floor for 950.00
 
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30" Phillips 66 DSP Ad Sign w Frame Veribrite1206 - 30" Phillips 66 DSP Ad Sign w Frame Veribrite
Donley Auction Services Inc.
"PHILLIPS 66" double sided 30" porcelain advertising sign, featured inside metal ring frame. "VERIBRITE SIGNS CHICAGO" stam...
Bidding Has Concluded
Estimate : 2,000.00 - 100,000.00
Sold to floor for 800.00
 
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30" Marathon Products DSP  Advertising Sign1207 - 30" Marathon Products DSP Advertising Sign
Donley Auction Services Inc.
30" "MARATHON PRODUCTS" Best in the Long Run double sided porcelain (lollypop) advertising sign perfectly accented inside elegant bla...
Bidding Has Concluded
Estimate : 5,000.00 - 100,000.00
Sold to floor for 2,200.00
 
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30" Conoco Gasoline DSP Porcelain Advertising Sign1208 - 30" Conoco Gasoline DSP Porcelain Advertising Sign
Donley Auction Services Inc.
"CONOCO GASOLINE" double sided 30" porcelain advertising sign, perfectly accented inside red metal frame. Very Good overall condition...
Bidding Has Concluded
Estimate : 2,000.00 - 100,000.00
Sold to floor for 2,100.00
 
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36" Texas Electric SSP Porcelain Advertising Sign1209 - 36" Texas Electric SSP Porcelain Advertising Sign
Donley Auction Services Inc.
"TEXAS ELECTRIC" single sided 36" porcelain advertising sign, perfectly accented inside vibrant red metal frame. Super cool Reddy Kil...
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 2,600.00
 
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46" Cities Service Oils Gas DSP Advertising Sign1210 - 46" Cities Service Oils Gas DSP Advertising Sign
Donley Auction Services Inc.
46" Cites Service Oils Gasoline double sided porcelain advertising sign. Good overall condition with some age and wear related cosmetic imperfe...
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 1,400.00
 
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42" Cadillac Authorized Service DSP Advert Sign1211 - 42" Cadillac Authorized Service DSP Advert Sign
Donley Auction Services Inc.
Scarce 42" "Cadillac Authorized Service" double sided porcelain advertising sign. Very good overall condition with some age and wear ...
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 4,250.00
 
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36" Esso Standard DSP Advertising Sign1212 - 36" Esso Standard DSP Advertising Sign
Donley Auction Services Inc.
36" "ESSO STANDARD" double sided porcelain advertising sign perfectly accented with a blue metal frame. Good overall condition with a...
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 2,200.00
 
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42" Magnolia Gas Motor Oil DSP Advertising Sign1213 - 42" Magnolia Gas Motor Oil DSP Advertising Sign
Donley Auction Services Inc.
42" Magnolia Gasoline Motor Oil double sided porcelain advertising sign featured inside metal frame "collar" with two attachment hoop...
Bidding Has Concluded
Estimate : 4,000.00 - 100,000.00
Sold to floor for 2,000.00
 
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30" Magnolia Gas Motor Oil DSP Advertising Sign1214 - 30" Magnolia Gas Motor Oil DSP Advertising Sign
Donley Auction Services Inc.
30" Magnolia Gasoline Motor Oil double sided porcelain advertising sign featured inside metal frame "collar" with two attachment hoop...
Bidding Has Concluded
Estimate : 2,000.00 - 100,000.00
Sold to floor for 1,500.00
 
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130" Lighted & Wired Service Station Post1215 - 130" Lighted & Wired Service Station Post
Donley Auction Services Inc.
Post only, does not include signs. Vintage Service Station island light posts constructed from square-stock steel, featuring opposing horizontal pipe
Bidding Has Concluded
Estimate : 800.00 - 10,000.00
Sold to floor for 650.00
 
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50" Sinclair Gasoline DSP Advertising Sign1216 - 50" Sinclair Gasoline DSP Advertising Sign
Donley Auction Services Inc.
Iconic 50" Sinclair Gasoline porcelain double sided advertising sign featured inside metal frame "collar" with two attachment hoops f...
Bidding Has Concluded
Estimate : 5,000.00 - 100,000.00
Sold to floor for 2,500.00
 
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140" Lighted & Wired Service Station Post1217 - 140" Lighted & Wired Service Station Post
Donley Auction Services Inc.
Post only, does not include signs and gas pump. Vintage Service Station Island Light accented with sign post constructed from heavy square-stock ste
Bidding Has Concluded
Estimate : 800.00 - 10,000.00
Sold to floor for 1,300.00
 
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60" Richfield DSP Porcelain Advertising Sign1218 - 60" Richfield DSP Porcelain Advertising Sign
Donley Auction Services Inc.
60" Richfield hanging double sided porcelain advertising sign. In good overall condition with some age and wear related cosmetic imperfections ...
Bidding Has Concluded
Estimate : 6,000.00 - 100,000.00
Sold to floor for 4,250.00
 
Details...Bookmark
113" Industrial Service Stn Island Wired Lamp Post1219 - 113" Industrial Service Stn Island Wired Lamp Post
Donley Auction Services Inc.
Post only, does not include signs, air meter or gas pump. Industrial service station island lamp constructed from heavy square-stock steel, featuring
Bidding Has Concluded
Estimate : 800.00 - 10,000.00
Sold to floor for 475.00
 
Details...Bookmark
42" Illinois Farm Supply Co DSP Advertising Sign1220 - 42" Illinois Farm Supply Co DSP Advertising Sign
Donley Auction Services Inc.
Scarce Illinois Farm Supply Gasoline Motor Oil double sided porcelain advertising sign with frame. Presents extremely well with bright clean vivid col
Bidding Has Concluded
Estimate : 4,000.00 - 100,000.00
Sold to floor for 2,900.00
 
Details...Bookmark
30" Blue Seal Motor Oil DSP Advertising Sign1221 - 30" Blue Seal Motor Oil DSP Advertising Sign
Donley Auction Services Inc.
30" Blue Seal Motor Oil Illinois Farm Supply DSP double sided porcelain advertising sign. Presents well with attractive RED, WHITE & BLUE c...
Bidding Has Concluded
Estimate : 2,000.00 - 100,000.00
Sold to floor for 2,500.00
 
Details...Bookmark
130" Service Station Island Wired Lamp Post1222 - 130" Service Station Island Wired Lamp Post
Donley Auction Services Inc.
Post and light fixture only, does not include signs and air pump. Vintage Service Station island lamp post constructed from heavy square-stock steel,
Bidding Has Concluded
Estimate : 800.00 - 10,000.00
Sold to floor for 650.00
 
Details...Bookmark
30"Johnson Gasolene DSP Porcelain Advertising Sign1223 - 30"Johnson Gasolene DSP Porcelain Advertising Sign
Donley Auction Services Inc.
Highly sought after "JOHNSON GASOLINE" with ETHL and wing graphic double sided 30" porcelain advertising curb sign, showcased inside ...
Bidding Has Concluded
Estimate : 6,000.00 - 100,000.00
Sold to floor for 6,500.00
 
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42" Gulf DSP Advertising Sign on Decorative Post1224 - 42" Gulf DSP Advertising Sign on Decorative Post
Donley Auction Services Inc.
Sign on post only, does NOT include the gas pump. 42" "GULF" porcelain double sided advertising sign showcased on decorative 12.5'...
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 1,800.00
 
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30" Omar Gasoline DSP Porcelain Advertising Sign1225 - 30" Omar Gasoline DSP Porcelain Advertising Sign
Donley Auction Services Inc.
Hard to come by "OMAR GASOLINE" double sided 30" porcelain advertising sign, featured inside black metal frame. Good overall conditio...
Bidding Has Concluded
Estimate : 1,500.00 - 100,000.00
Sold to floor for 950.00
 
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30" Polarine Consult Chart DSP Advertising Sign1226 - 30" Polarine Consult Chart DSP Advertising Sign
Donley Auction Services Inc.
"Polarine Consult Chart" the Perfect Motor Oil double sided porcelain advertising sign with frame. Good overall condition with age and wea...
Bidding Has Concluded
Estimate : 1,000.00 - 100,000.00
Sold to floor for 700.00
 
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24" Fonda Finger Arrow Advertising Sign1227 - 24" Fonda Finger Arrow Advertising Sign
Donley Auction Services Inc.
FONDA J.W. Horning Clothing Furnishings Shoes single sided "finger" directional arrow advertising sign with rolled edges. Good overall con...
Bidding Has Concluded
Estimate : 200.00 - 10,000.00
Sold to floor for 130.00
 
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24" Broadway State Saving Finger Arrow AD Sign1227a - 24" Broadway State Saving Finger Arrow AD Sign
Donley Auction Services Inc.
Broadway State Savings Bank single sided "finger" directional arrow advertising sign with rolled edges. Good overall condition with some a...
Bidding Has Concluded
Estimate : 200.00 - 10,000.00
Sold to floor for 170.00
 
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Oak Hill Finger Directional Arrow Advertising Sign1227b - Oak Hill Finger Directional Arrow Advertising Sign
Donley Auction Services Inc.
OAK HILL T.S. Davis for Fords single sided "finger" directional arrow advertising sign with rolled edges. Good overall condition with some...
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 275.00
 
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Lafayette Queen City Finger Arrow Advertising Sign1227c - Lafayette Queen City Finger Arrow Advertising Sign
Donley Auction Services Inc.
LAFAYETTE Queen City single sided "finger" directional arrow advertising sign with rolled edges. Good overall condition with some age and ...
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 180.00
 
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24" Ellendale SST Finger Arrow Advertising Sign1227d - 24" Ellendale SST Finger Arrow Advertising Sign
Donley Auction Services Inc.
Ellendale Coleman for Clothes single sided "finger" directional arrow advertising sign with rolled edges. Good overall condition with some...
Bidding Has Concluded
Estimate : 200.00 - 10,000.00
Sold to floor for 110.00
 
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24" Zanesville Finger Arrow Advertising Sign1227e - 24" Zanesville Finger Arrow Advertising Sign
Donley Auction Services Inc.
Zanesville Curtis for Lumber single sided "finger" directional arrow advertising sign with rolled edges. Good overall condition with some ...
Bidding Has Concluded
Estimate : 200.00 - 10,000.00
Sold to floor for 110.00
 
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Hoisington Finger Arrow Advertising Sign1227f - Hoisington Finger Arrow Advertising Sign
Donley Auction Services Inc.
Hoisington Furniture Langham's Undertaking single sided "finger" directional arrow advertising sign with rolled edges. Good overall co...
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 120.00
 
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Tomajko's Mine Finger Arrow Advertising Sign1227g - Tomajko's Mine Finger Arrow Advertising Sign
Donley Auction Services Inc.
Tomajko's Mine single sided "finger" directional arrow advertising sign. Good overall condition with some age and wear related cosmeti...
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 160.00
 
Details...Bookmark
Decorative Square Wooden Display Post w Insulator1227h - Decorative Square Wooden Display Post w Insulator
Donley Auction Services Inc.
Rustic decorative square wooden display post perfectly accented with vintage porcelain insulator (has been chipped off on one side). Multiple use &a...
Bidding Has Concluded
Start Price : 200.00 | Estimate : 400.00 - 10,000.00
 
 
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Sinclair Opaline Lollipop DSP Advertising Sign1228 - Sinclair Opaline Lollipop DSP Advertising Sign
Donley Auction Services Inc.
Iconic Sinclair Opaline Motor Oil double sided lollipop porcelain advertising sign. Good overall condition with some age and wear related cosmetic imp
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 2,600.00
 
Details...Bookmark
1941 Everbrite Phillips 66 DSP Advertising Sign +1229 - 1941 Everbrite Phillips 66 DSP Advertising Sign +
Donley Auction Services Inc.
1941 "Phillips 66" porcelain double sided advertising sign showcased on an original Phillips 66 Petroleum Company branded iron pedestal b...
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 2,100.00
 
Details...Bookmark
Cities Service Oils DSP Advertising Sign w Base1230 - Cities Service Oils DSP Advertising Sign w Base
Donley Auction Services Inc.
Handsome Cites Service Oils porcelain double sided lollipop advertising sign showcased on an original Cities Service Oils branded iron pedestal base.
Bidding Has Concluded
Estimate : 3,000.00 - 100,000.00
Sold to floor for 2,100.00
 
Details...Bookmark
Mobiloil Gargoyle DSP Advertising Sign w/ Base1231 - Mobiloil Gargoyle DSP Advertising Sign w/ Base
Donley Auction Services Inc.
Gargoyle Mobiloil Vacuum Oil porcelain double sided hanging advertising sign showcased on an original Gargoyle branded iron pedestal base. Good overa
Bidding Has Concluded
Estimate : 1,500.00 - 100,000.00
Sold to floor for 2,000.00
 
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Mobiloil DSP Porcelain Advertising Lollipop Sign1232 - Mobiloil DSP Porcelain Advertising Lollipop Sign
Donley Auction Services Inc.
Mobiloil double sided "Lollypop" advertising sign. Good overall condition with minor age and wear related cosmetic imperfections including...
Bidding Has Concluded
Estimate : 1,000.00 - 100,000.00
Sold to floor for 1,000.00
 
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Kendall Motor Oil Double Sided Advertising Sign1233 - Kendall Motor Oil Double Sided Advertising Sign
Donley Auction Services Inc.
Kendall Motor Oil double sided roadway sidewalk advertising sign on framed base. Good overall condition with some age and wear related cosmetic imperf
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 100.00
 
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Mobil Oil Framed Roadway Sidewalk Advertising Sign1234 - Mobil Oil Framed Roadway Sidewalk Advertising Sign
Donley Auction Services Inc.
Mobil Motor Oil double sided roadway sidewalk advertising sign on framed base. Good overall condition with minor age and wear related cosmetic imperfe
Bidding Has Concluded
Estimate : 100.00 - 10,000.00
Sold to floor for 140.00
 
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Naco Cork Gaskets SST  Advertising Sign Display1235 - Naco Cork Gaskets SST Advertising Sign Display
Donley Auction Services Inc.
1920s "Naco Cork Gaskets" SST single sided tin service station advertising sign featured with "hook pegs" featured on display pr...
Bidding Has Concluded
Start Price : 400.00 | Estimate : 800.00 - 10,000.00
 
 
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