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The Beatles 1963 "Sensational" U.K. Parlophone Promotional Banner. An original E

Currency:USD Category:Memorabilia Start Price:3.00 USD Estimated At:NA
The Beatles 1963  Sensational  U.K. Parlophone Promotional Banner. An original E
Buyer's Premium Per Lot: This auction is subject to a Buyer's Premium of 25% on the first $300,000 (minimum $49), plus 20% of any amount between $300,000 and $3,000,000, plus 12.5% of any amount over $3,000,000 per lot.
The Beatles 1963 "Sensational" U.K. Parlophone Promotional Banner.An original EMI/Parlophone promotional banner-poster, as sent out to record stores and retailers, for The Beatles' "Sensational Records" released in 1963. "We Stock - Buy Them Here!"

It's a deceptively simple yet wickedly charismatic and boldly colorful promo poster for record stores - and the musical sections of department stores - to throw up on their limited wall space and promote the Fab Four and their vinyl releases. Font style can play an important role in the visual appeal of these things, and this classy banner illustrates that greatly... both "The Beatles" and "Sensational Records" are in a fun, playful type font. "The Beatles," especially, is very reminiscent of the font used on American Capitol's The Beatles' Second Album.

The orange, black and even the white colors are deep and rich. And it's interesting how EMI was left out of this... only Parlophone and their logo are displayed. Score one for George Martin, who was the head of Parlophone. Measures 28 3/8" x 8" and grades to Very Good condition. COA from Heritage Auctions.