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Pierce-Arrow Salesman's Book. 1934 Pierce-Arr

Currency:USD Category:Antiques Start Price:138.00 USD Estimated At:275.00 - 375.00 USD
Pierce-Arrow Salesman's Book. 1934 Pierce-Arr
Pierce-Arrow Salesman's Book. 1934 Pierce-Arrow salesman's motivational workbook, "Facts That Sell Pierce-Arrow." 7 1/2 x 1 0 1/2 , bound at top flip-style, 24 leaves, black on mottled turquoise cover, black and white text. Large photos of factory, a machinist ("Quality is a life-long habit with Pierce-Arrow men"), a precision gauge set used at the factory, woodworking equipment, engine testing apparatus, and meeting of Pierce-Arrow Master Salesmen, evidently on a ship, perhaps a Great Lakes steamer. Worksheets on which salesman H.O. Chapman has penned prices of comparable Pierce-Arrow and Cadillac, Packard, and Lincoln models, showing savings, "The Pierce-Arrow Advantage." Astonishing list of the 58 "color finish operations" in painting a Pierce-Arrow body. Most leaves with large type, to convey basic themes to salesman: "'We vote Pierce-Arrow' say these new distributors...." Staples removed and lacking p. 9, but presumed by factory prior to distribution when information on competitors on that page became obsolete, as no rust at staple area seen. Light handling, else about fine. Excessively rare form of Pierce literature.