388

Lot 388: French Art Nouveau Carpet Poster

Currency:USD Category:Everything Else / Other Start Price:NA Estimated At:1,500.00 - 1,800.00 USD
Lot 388: French Art Nouveau Carpet Poster
<b>EUGENE GRASSET (1841-1917)</b> <p> <b>388. A la Place Clichy.</b> 1891.
32 x 46 3/8 in./81.3 x 117.8 cm
Malherbe & Cellot, Paris
Cond B+/Slight tears, largely at folds. Framed.
Ref (All Var but PAI): DFP-II, 401; Reims, 683; Berthon & Grasset, p. 37; Maitres, 18; PAI-XXXI, 465
Grasset did much to introduce the concept and practice of Art Nouveau in France. In fact, Grasset “brought Art Nouveau to the aid of the poster: it was to become a worldwide vehicle of the art of advertising. In France, Grasset was the pioneer of an attempt, like that of William Morris in England, to reconcile art and industry . . . Interested as he was in all the applied arts, he came naturally to the poster” (Weill, p. 32). This detailed slice of exotica clearly illustrates the fact that the Place Clichy department store was the premiere importer of oriental merchandise, with this unsigned version of Grasset’s exquisite creation covering that notion without the extraneous clutter of sales copy. The oft used design went through several printings and editions, beginning in 1891. This is the smaller format.
<b>Est: $1,500-$1,800.</b>
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