671

John Steinbeck

Currency:USD Category:Collectibles / Autographs Start Price:NA Estimated At:800.00 - 1,200.00 USD
John Steinbeck

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Auction Date:2014 Aug 13 @ 18:00 (UTC-5 : EST/CDT)
Location:236 Commercial St., Suite 100, Boston, Massachusetts, 02109, United States
ALS - Autograph Letter Signed
ANS - Autograph Note Signed
AQS - Autograph Quotation Signed
AMQS - Autograph Musical Quotation Signed
DS - Document Signed
FDC - First Day Cover
Inscribed - “Personalized”
ISP - Inscribed Signed Photograph
LS - Letter Signed
SP - Signed Photograph
TLS - Typed Letter Signed
Lengthy ALS in pencil, signed “John,” two pages, lightly-lined, 8 x 12.5, March 1, 1965. Letter to advertising pioneer Howard Gossage, who had enlisted Steinbeck’s assistance with his Rover automobile advertising campaign. In part: “I have a couple of questions I'd like to ask you because you are the only person I know to ask. Last fall, I sold my Ford Falcon. It was a cheap car and it never let you down on its cheapness. This spring, almost immediately, I have to buy a new car, Since Elaine will drive it mostly, she wants a heavier car than those so called economy cars. Now you drove a Rover across the country, and that's a good test of any car. How was it—smooth? comfortable? fast? maneuverable? quiet? dependable? I'm asking you, not as one having the Rover account but as having driven it. How expensive was it? To buy—to operate? I don't want to ask Jimmy. It would sound like a hustle and it's not. They have already given me what amounts to a permanent loan of a Land Rover. The theory is, I guess, that me driving it and talking and writing about it might sell others. I doubt whether I have ever helped to move a single Land Rover. I love the thing and pretty soon, when I can afford it, I'm going to buy it…What American car would you compare the Rover with? I wish you'd let me know these things at your earliest because the time is on us for going to the country…I'm working like a dog on my new book and have the next growing fast in my head. With any kind of break I hope to get a lot done this year." In fine condition. Steinbeck would release the America and Americans the following year in 1966, a collection of his finest essays and journalistic pieces as well as his final book.