Brand New Optics, Knives, Guns & More!

7 color palettes Stadiametric ranging 10 reticle options Hot track Manual and auto NUC Adjustable contrast Adjustable brightness Intuitive, one-hand o

The new Eliminator IV features extended rangefinding capabilities out to 2,000 yards and enhanced ballistic calculator with more data and faster-aimin

Designed for today’s common MSR/AR and bolt action platforms, the TANGO4 6 – 24x50 mm riflescope is the ideal solution for long range

Featuring a 34mm tube and a 5x magnification ratio, Riton’s X5 Conquer 5-25×50 has the perfect combination of clarity and durability t

See the future in high definition with the new Sightmark Wraith 4-32x50mm Digital Riflescope. Hunt with an advanced 1920x1080 HD sensor, providing ful

Developed to improve precision and accuracy with any style or caliber of weapon, the Trijicon RMR (Ruggedized Miniature Reflex) is designed to be as d

Designed for today’s common MSR/AR and bolt action platforms, the TANGO4 1 – 4x24 mm riflescope is the ideal solution for CQB/mid-rang

The 3 Primal 3-12×56 is another fine option for a clear hunting optic. The 3 Primal 3-12×56 provides visibility in extreme low light c

FEATURES: High Performance 8x optical system with low dispersion glass Integrated thread in throw leaver for quick magnification changes Illuminated M

The X3 Conquer 6-24×50 is the riflescope to help you reach great distance shooting without the normal cost of a distance scope. With Riton HD

Calibrated turret precisely matching trajectory Precision 1 yard increment adjustments 100+ Yard ADC Turret System Illuminated Red or Green center dot

With capped, zero resettable turrets and Riton HD glass, the X3 Primal 3-15×44 is purpose-made to be your “go to” hunting scop

High Performance Lens Coatings Including Dielectric Coated Prism for Excellent Light Transmission Ultra-compact Size and Weight Precise 2 MOA Dot 1.41

ROMEO5XDR compact red dot sights provide civilians and armed professionals a robust 1x aiming solution for any situation. Ultra-low parallax so point-

The 1 Primal 4-12×50 is the optimal hunting scope. The 12x magnification allows you to see in fine detail while the 50mm objective and illumin

The Buckmasters Rangefinder and Riflescopes were inspired by Jackie Bushman to bring the performance of SIG SAUER Electro-Optics at a value that is wi

The X1 Primal 4-16×44 is the absolute best value hunting optic out there. This high performance, affordable riflescope features an integrated

The Buckmasters Rangefinder and Riflescopes were inspired by Jackie Bushman to bring the performance of SIG SAUER Electro-Optics at a value that is wi

The 3 Tactix MPRD 2 is an extremely compact and versatile pistol red dot with shake awake, auto brightness and auto off. With a 3 MOA dot that will en

High performance red-notch coating for excellent light transmittance and crisp red dot clarity 65 MOA circle with 2 MOA dot reticle with 10 illuminati